01
Paid Search
End-to-end Google Ads and Microsoft Bing campaign management built for performance. From keyword strategy and ad copy to bid management and automation — we optimize every variable that impacts your cost-per-acquisition.
- ·Keyword research & match type strategy
- ·Ad copy testing & creative iteration
- ·Smart bidding & automation scripts
- ·Search query analysis & negative management
- ·Landing page alignment & CRO recommendations
Google Ads · Microsoft Ads
02
Paid Social
Audience-first paid social campaigns across Meta, LinkedIn, and TikTok. We build the strategy, architect the audiences, and execute full-funnel campaigns that drive awareness, leads, and revenue.
- ·Audience research & segmentation
- ·Creative strategy & ad formats
- ·Full-funnel campaign architecture
- ·A/B testing & performance optimization
- ·Retargeting & lookalike strategies
Meta · LinkedIn · TikTok
03
Campaign Audits
A comprehensive teardown of your existing paid accounts — uncovering wasted spend, structural issues, missed opportunities, and a clear prioritized roadmap to significantly better performance.
- ·Full account structure review
- ·Wasted spend & budget efficiency analysis
- ·Quality score & ad relevance audit
- ·Audience & targeting assessment
- ·Prioritized action plan with quick wins
One-Time Engagement · Any Platform
04
Fractional Strategy
A senior paid media strategist embedded with your team on a flexible, ongoing basis. We own the channel strategy, attend your meetings, report to your leadership, and make the decisions that drive growth.
- ·Channel strategy ownership
- ·Budget planning & forecasting
- ·Team mentorship & training
- ·Executive reporting & insights
- ·Vendor & platform relationship management
Ongoing · Flexible Hours